Working in tourism is hard right now, borders are closed and guidelines change almost daily. Although the situation is complex and no one knows what is most effective, the virus probably spreads more when we travel. Therefore, many measures are aimed at limiting travel.

I can understand that.

But politicians and people in general also needs to understand the consequences of sacrificing tourism. We are talking about one of the world’s largest and most important industries with an enormous amount of positive effects on society. Maybe some people and governments need to be reminded of that?

I hope this article…

Håvard Utheim

I am the founder of a couple of travel startups aiming to change the tourism industry in a sustainable direction. Check out and

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